New Delhi, Feb 8 : The leading name in the Jewellery industry - PC Jewellers (PCJ) and also the title sponsors of the PC Jewellers Miss India Worldwide- India 2009, organized the beauty pageant hunt which concluded in Delhi on 31st January, 2009.

In association with Tijori Entertainment and Kaleidovision, this grand event was held at Hansdhwani Theatre, Pragati Maidan in New Delhi. Bollywood Divas Kareena Kapoor, Katrina Kaif, Neha Dhupia and Yana Gupta enlightened the event with their gracious live performances. Also Euphoria rocked Delhites with its live performances.

The crown was won by the lovely 23-year-old Deepthi Mary Varughese from Kerala, who was also given a cash price of Rs 1,50,000 apart from the title Crown.

The first runner-up was 21-year-old Surbhi Mishra, from Dehradun, and the second runner-up was 21-year-old Rucha Gawas, from Pune, and they got Rs 75,000 and Rs 50,000 respectively as a token of their prize money, with the titles.

The competition was not confined to the territory of India but to a global level for the selection of a beauty fit. The fore most motive and purpose of this event, compered by glamorous Neha Dhupia and handsome hunk, Rahul Khanna, was to give the Indian culture, a recognition on a world wide level.

This grand beauty pageant had the honour of having a talented jury like Filmmaker Madhur Bhandarkar; Supermodel turned Actor- Milind Soman; Fashion Designer Rina Dhaka; Former Miss India Nafisa Ali; FDCI President Sunil Sethi; Choreographer Sandip Soparrkar; Actor-Entrepreneur Deepak Tijori; CEO of Mudra Communications, Pratap Bose; and Neeraj Kansal, Director, Ministry of Home Affairs.

Not only this event promoted the Indian cultural values on an International level but also it chose one woman out of hundreds of contestants who is the most suitable to reflect the image of an Indian woman.

It will be certainly not an exaggeration if we say that the step taken by PCJ will help the Indians come closer to their culture. The winner will now further go on to compete in an international pageant with Indian women selected from more than 25 countries.

Mr. Balram Garg, MD - PC Jewellers stated while crowning the winner of ‘PC Jewellers Miss India Worldwide – India 2009’, “I am very happy that we are a pivotal part in taking ‘PC Jewellers Miss India Worldwide- India 2009’ to a global level, which will certainly introduce the other countries with the Indian beauty.

Also, it is a great pleasure to watch so many people took part in this event enthusiastically. I would like to wish each and every contestant all the best for her brighter future. On our part, we have always tried to deliver our best and better than before.”

A lot of enthusiasm and spirit was traced among the people for this event. The Chairman & Founder of PCJ Mr. Padam Chand Garg was also very enthusiastic while rewarding the title of Miss Photogenic to Rupika and said, “The purpose behind our organizing this event is to take the Indian culture to the world”.

PCJ is a brand which not only caters to the needs of its customers but also it listens to the heart of a woman in today’s era of fashion and glamour.

They have an edge over the whole industry by not only their mind boggling jewellery but also with 20000 discrete designs. The jewellery made here is with high precision by the expertise of professionals and talented designers and this is what makes them stand out. All the showrooms of PCJ are located on convenient locations.

PCJ’s diversified ventures cover jewellery exports, premium garments, retail, and whole sale of sarees, real estate and many more. What’s more they have also proven their metal in being pioneers of incomparable quality in gold jewellery, garments and township projects.

PCJ values the trust reposed in by the customers and is committed to uphold it at all cost. The visionaries behind PCJ are Mr. Padam Chand Garg, Mr. Amar Chand Garg and Mr. Balram Garg, who planted the sapling of the Kalpavriksha (Sapling of the giant tree), called PCJ Group.

The company has its flagship showroom in Karol Bagh (Delhi) and other showrooms in Noida (UP), Panchkula (Haryana) and Dehradun (Uttrakhand). In the coming 2 months this company is planning to open its showroom in Ludhiana, Jalandhar (Punjab) and Pitampura (Delhi). By the end of year 08-09, total numbers of showrooms are likely to be over 10. PCJ provides 100% hallmark jewellery and certified diamond jewellery.

Famous as a brand that embodies beauty, elegance, style, sophistication, allure, the spirit of celebration has always been the driving force behind PC Jewellers. With an objective to create a range of exquisite jewellery that can delight the most discerning customers.

With wide vista values like broad vision, strategic planning, culture of excellence, core values, customized approach, resourcefulness, process agility and unwavering commitment to quality; PC Jewellers promises a lifetime experience full of delight. It organizes such beauty hunts every year and makes way for many new models to achieve their goals